Craig Mack, Rapper On Diddy’s Bad Boy Entertainment Label, Dies At 46

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Rapper Craig Mack, known for being the start of Diddy’s Bad Boy Entertainment label, has died at the age of 46.

The Daily News reports that Mack suffered heart failure at a hospital near his home in Walterboro, S.C. Monday, March 12.

Mack was known for his 1994 summer hit Flava In Ya Ear that launched him into the Hip-Hop world.

Rest In Peace! Good brother… #CraigMack …. Alvin Toney love my brother…

A post shared by FunkFlex (@funkflex) on Mar 12, 2018 at 11:15pm PDT

“God bless friend. He was a good friend of mine,” said Alivin Toney. He was a close friend of Mack how back in the day produced his first album Project: Funk Da World and his Get Down Mix.

Toney recalls visiting with his friend just a week earlier when he saw him at the Overcomer Ministry church he attends in Walterboro. There Mack was working on filming a documentary on his life and his decision to drop fame for a life in Christianity.

“I wanted the world to know the talent he had,” expressed Toney. “It was something I wanted people to enjoy, but it was cut short because he was very religious and wanted to go to church.”

Mack had revealed to Toney that he was sick. “He was prepared for whatever comes, to go home to the Lord,” explained Toney.

Mack leaves behind his wife and two adult children.

The famous emcee aspired to be like LL Cool J when Hip Hop was on the rise. That’s when Diddy met Mack and saw the talent in him. The two met in a Manhattan club Mecca where Diddy promised to sign Mack if he freestyled to Mary J. Blige. The rest is history as Mack’s talent helped to launch Diddy’s Bad Boys Entertainment label.

I just got a disturbing phone call. I cannot believe this dude is gone. He just reached out a couple of weeks ago for me to speak on his documentary about his life. Because Craig was my rodie on tour. He would set up & break down my turntables every night on tour. Rest In Peace Lil Bro.
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A post shared by Turntable Whisperer (@djscratch) on Mar 12, 2018 at 11:25pm PDT

Mack’s first hit Flava In Ya Ear featured Diddy and The Notorious B.I.G. Diddy credited the two talented rappers as the foundation of his record label.

Diddy has not commented on the death of his friend.

News of Mack’s death garnered love and support from fellow New York rappers who knew his music well. No doubt that again the world of Hip Hop has lost another great one.